The fitness marathon has just ended, invading the Romagna Riviera every year with events and the most important event in the sector, capable of involving professional operators, VIPs and experts from all over the world: Rimini Wellness.
More than 400 companies were on display, on an exhibition area of 170 thousand square meters, inside the Rimini exhibition center, where outdoor areas had been set up to carry out sports, competitions and shows.
More than 200 conferences and appointments were set with professional operators in the sector, 1,500 hours of class time during the 4 days of the fair. The foreign origins came from more than 80 countries. The media coverage, developed also thanks to the tam tam on social networks and visitor profiles, has almost reached the 200 million contacts generated.
Surely the attention to health, the physical and the healthy food for those who carry on a life in full wellness, is on the agenda and interests the most. A consolidated awareness is emerging, that of living healthily and devoting part of one's time to training and taking care of the body and mind, through fitness, regardless of the nature of the sport or physical activity one chooses . Among the other focuses, the determination and the will to plan everyday life according to a lifestyle that leads to a real well-being at 360 degrees is confirmed. Furthermore fitness is also conviviality and sharing with others, with the team, with the team with which you train yourself, get ready, win. Fitness is also eating well and the FoodWell area has achieved the desired results in this edition.
The widespread general opinion is of utmost satisfaction, both exhibitors and organizers have achieved results and concreteness from this edition of Rimini Wellness, which consecrates it as a leading fair in this market, with great expectations for next year.
Pro.Fit, a new area dedicated to the training and certification of professional operators, has found much interest and has shed light on certain market demands to be met with solutions capable of innovating.
Alberta Barbagli
Translation of google translate
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